Utilizing your Google Account

Setting up Google Tag Manager

Google Tag Manager allows you to quickly and easily update tags and code snippets on your website.

NOTE: InkSoft does not provide technical support for third party products including Google Tag Manager. Instructions and training for Google Tag Manager can be found here. Please consult this guide BEFORE enabling.

Google Tag Manager allows you to quickly and easily update tags and code snippets on your website, such as those intended for traffic analysis and marketing optimization. You can add and update AdWords, Google Analytics, Floodlight, and 3rd party or custom tags from the Google Tag Manager user interface instead of editing site code. This reduces errors, frees you from having to involve a web developer, and allows you to quickly deploy new features or content onto your site.

Step #1: Create Free Google Tag Manager Account if You Haven't Already

Create your free Google Tag Manager account here. Once you create your account you will need to create a container, add the tags you wish to use and publish the container. This video provides instruction for creating your container / tags.

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Step #2: Copy your Google Tag Manager ID


After you successfully create your Google Tag Manager account you will need to copy your unique Google Tag Manager ID (GTM-XXXX) and input it into the Google Tag Manager section in InkSoft. The ID can be found in multiple locations of your Google Tag Manager account, the easiest way to locate the ID is in the account overview after you log in.

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Add your Google Tag Manager ID into your InkSoft Admin Portal: Google Tag ID